“Thanks to WESSP, my newfound understanding of strategic planning, product innovation, marketing and operational management has allowed me to turn my passion for baking into profits for earning a living!”
- Fran Jackson, Owner, Frantastic Cakes
CBWW's Women's Economic Self Sufficiency Program (WESSP) is a micro-enterprise development initiative used as a strategy to increase the opportunity for women to become self employed by starting and operating a micro-business. The program serves primarily low-to-moderate income women by providing them with financial literacy, life skills, business development and technical assistance.
All training sessions occur for three hours and include the workshops as follows:
Basic Presentation & Selling Skills
Business Idea Feasibility & Goal Setting
How to Write a Business Plan
Legal structure
Marketing & Advertising Strategies
Pricing product/services
Record Keeping and Taxes
Technical Assistance
In addition to workshop training sessions, program benefits include peer-to-peer support; one-on-one coaching, access to financial resources; and networking opportunities.
All persons interested must attend an information session. Call 404-688-9202 ext 23.
